Brussels, April 25th, 2024: Nearly half of all cancers may indeed be preventable, as health authorities routinely – andcorrectly – proclaim, but prevention depends largely on the behaviour of citizens. And so far, it has been proveddifficult to exert much beneficial influence in Europe to turn this huge opportunity into reality. That is why a […]

The iBeChange project, spearheaded by the European Institute of Oncology (IEO), officially kicked off its first day of meetings, laying the groundwork for the ambitious collaboration aimed at transforming behavioral health through an innovative integrated platform. The meeting commenced with a warm welcome from the project’s Principal Investigator, Gabriella Pravettoni, and Project Officer, Maria Grazia